CommoditAg Welcomes New Leaders, Names New Roles

CommoditAg welcomes two new leaders, and introduces new roles to current team members to build the leadership team for a strong future.  John Demerly, CEO says “CommoditAg is committed to providing a strong customer focused e-commerce solution for farmers through our network of warehouses at progressive retail locations.  I am excited about our team and am confident in their ability to execute on our strategic ambitions.”

Ben VanNostramBen Van Nostran, Chief Operating Officer

Ben Van Nostran brings a 20-year career spanning marketing, sales and strategy leadership roles in U.S. and global markets to his role as COO of CommoditAg. He has helped set and execute U.S. and global strategies for leading agricultural input firms while working as a consultant for Adayana and most recently, as a part of Corteva Agriscience. Ben’s main priority at CommoditAg will be leading the day to day operations for the company. Ben will join CEO, John Demerly, in the Indianapolis, Indiana office.

 

Karen WhitKait Sheehan, Marketing Manager

Kait joined the CommoditAg team on September 9, 2019 as the Marketing Manager. Kait comes from a background in engineering and technology, where she led marketing and creative development at RAN Fire Protection Engineering. Kait’s main focus will be crafting and leading the marketing strategy, as well as planning promotional and advertising campaigns. Kait will be based out of the Effingham, Illinois office with the Customer Care and Technology teams.

 

 

Karen WhittKaren Whitt, Chief Financial Officer

Karen serves as the Chief Financial Officer for CommoditAg. Karen also serves as the CFO for Effingham Equity and has worked in the agricultural industry for the past 27 years. She has been a member of the leadership team for Effingham Equity for 18 years and was an original member of the team in that developed CommoditAg from an idea to a company.  She works closely with the CEO and the board of directors.  She is responsible for ensuring the financial health of this growing company.

 

Cheryl McWhorterCheryl McWhorter, Technology Manager

Cheryl is one of the original founders of CommoditAg. She played key roles in developing CommoditAg’s first web site, organizing its customer care center and onboarding the original nine Ag retail owners. Cheryl recently assumed the role of CommoditAg Technology Manager as she continues to lead the new website initiative which will go live later this month.  Cheryl comes with 20+ years of experience at The Equity and will serve as Technology Manager at CommoditAg.

 

 

Harley RensingHarley Rensing, Customer Care Manager

Harley joined the team in 2018 as Business Operations Associate and was named Customer Care Manager at the end of October 2019. Harley’s previous role includes crop protection and chemical preparation at The Equity. She will be focusing on the customer’s experience, warehouse management, and sales development.

 

 

 

About CommoditAg – CommoditAg is the easy, local, and direct solution for farmers wanting high-quality agriculture products at a value. Our user-friendly website lets you order chemicals and plant nutrition products directly to your door or to one of our warehouses for easy pick-up. CommoditAg’s simple online ordering process saves you time and money-we put you in control.

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Location: Effingham